Finding a Quality Copywriter
If you're interested to generate an income online, you're going to have to have a website. If you desire that web site to generate income, it needs to be written very well. Unless you're good at copywriting already it's smart to engage the services of someone qualified to create the text on your web site. A good copywriter can help you make far more money than you could ever hope to see if you attempted to do the writing by yourself. Evidently, not all copywriters are born equal. Some of them are insanely incredibly talented. Some merely wish they had talent and are trying to make some money because someone told them writing online would be a cinch. Read on to find out how to know the difference.
Does the copywriter have a site of his or her own? Any copywriter worth hiring is going to have his or her own web site that contains a bio, a few samples and a resume (and anything else the writer feels like sharing). If the writer doesn't have a web site, how can they tell you that they'll be able to help you with the one you are putting up? Take note of the copy used on this web site also. If there are a lot of mistakes, this is not a good sign.
How favorably do you react while you are reading the copywriter's own web copy? This goes beyond the simple noticing find this of grammar mistakes. Does the site copy cause an emotional response as you are reading it? Does it cause you to warm up to the copywriter? Does the copy make you want to keep reading and learn more about the writer? Does the website copy make you feel like you want to hire that person immediately? Does it make you want to run away? Does the copy make you angry? These are all really vital reactions and they deserve your attention.
Do some background research on the copywriter. Try to look for reviews on online forums and unbiased websites. It's highly likely that the only reviews you are going to see on the writer's website are going to be glowing. Search online for the copywriter's name to discover if there are any reviews or personal testimonials that are not run and can't be faked by the writer you are checking up on. Examine closely these reviews and testimonials. Ask the writer to give you a few references. Make sure that you follow up and really contact those references so that you can get an honest opinion from them.
Be sure you spend some time going through the samples supplied by the writer. Ask the writer to send you several samples that aren't already provided on the web site. This is particularly crucial if the copywriter states he or she is an expert in a particular field. When the writing reads like it was copied from Wikipedia or is especially vague, you need to find someone else.
There are numerous different ways to see if a copywriter is worth hiring. It is important to do your homework and look beyond the writer him or herself for information regarding his/her reputation and character.